Absolut Vodka
Absolut v.. .k
Absolut Born to Mix Season 2 is a global campaign celebrating mixing ideas, people, culture, and cocktails - fusing the expressive world of dance with the personalities of Absolut’s most iconic cocktails. [See full credit list here]
Asset Supervision &
Graphic Design
Graphic Design
Video
Global Campaign & LP
Global Campaign & LP
The campaign, featuring stills and videos, is an extension of Born to Mix season 1 and is designed for multiple markets and platforms, serving as a vibrant celebration of cocktails, creativity and connections. My involvement in this project focused on supervising and finalising all assets before final delivery to the markets.
As an extension of the campaign, I also collaborated with the creatives at Absolut to design an LP record featuring the remix of the '90s hit "Free Your Mind" that the LA-based artist Channel Tres had produced exclusively for this campaign.